The Coca-Cola Company at a Glance Uppers Interesting projects and dedicated colleagues Good health and retirement benefits All the Cokes you can drink Downers Old-style management that is slow to embrace telecommuting and work-life balance.
KO recent brands have come from acquisitions, a far cry from when the company developed most of its product lines in-house. By purchasing respected brands, Coca-Cola has been able to respond quickly to changes in consumer tastes toward healthier options, sports drinks and energy drinks and away from sugary soft drinks.
In addition to purchasing brands to support revenue growth, Coca-Cola also owns several bottlers around the globe. Monster Beverages Coca-Cola owns In addition to the equity stake, both companies have entered into a strategic partnership related to business transfers and expanded global distribution.
Coca-Cola transferred ownership of all of its worldwide energy businesses including NOS, Full Throttle and nine smaller brands to Monster.
Monster transferred all of its non-energy drink businesses to Coca-Cola, including Hansen's natural sodas, Peace Tea, Hubert's Lemonade, and Hansen's juice products.
This partnership makes financial sense for both companies — especially for Coca-Cola since its energy drink product line was lacking before the Monster deal.
With Coca-Cola's global distribution system and Monster's popular products, expect increasing energy drink revenues from the new international distribution agreements.
Bythe company was shipping 8 million cases of vitamin and mineral-enriched juices and teas. This was another strategic move to improve Coca-Cola's product lineup in the non-carbonated beverages category.
Vitamin Water has been touted as one of Coca-Cola's best purchases and is currently available in over 26 countries. Minute Maid is the market share leader in frozen concentrate drinks and trails rival PepsiCo's Tropicana for ready-to-drink juices. Minute Maid is one of Coca-Cola's valued billion-dollar brands and will continue to help it cater to consumers who want healthier options, such as juice.
The Minute Maid brand founded the Simply line in Simply includes its main product, orange juice, and several other juice and beverge lines, such as lemonade, apple juice and grapefruit juice.
Simply has also become another billion-dollar brand for Coca-Cola. Bottlers Investment Group One of the most valuable pieces of Coca-Cola's unique business model is its global distribution system through independent bottlers.
Coca-Cola has sought to consolidate its bottlers to ensure financial strength and stability within its distribution network.
The global distribution system includes over independent bottlers and employs over 45, people. From time to time, some of these bottlers have run into financial trouble or struggled with regional market conditions.
The group was created in January of to purchase and invest in struggling bottlers. Once profitable, the goal was to resell the bottler to a suitable buyer. The group originally began with struggling bottlers in seven countries. The company continues to look for suitable buyers for these operations, but the group remains one of Coca-Cola's largest and most valuable assets.
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The Coca-Cola Company business overview from the company’s financial report: "The Coca-Cola Company is the world’s largest beverage company. We own or license and market more than nonalcoholic beverage brands, primarily sparkling beverages but also a variety of still beverages such as waters, enhanced waters, juices and juice drinks, ready-to-drink teas and coffees, and energy and .
The Coca-Cola Company (NYSE: KO) is the world’s largest beverage company, refreshing consumers with more than sparkling and still brands and nearly 3, beverage choices. If you plan to start up a retail business or restaurant, you may have considered becoming a Coca-Cola retailer, which enables you to sell these products in your own place of business.
Start Your. Coca-Cola Amatil and brewers passing on cost of container deposit scheme Major brewers have increased prices by between $4 and $5 for a carton of beer, Liquor Stores Association of NSW says.